Next time you get an email that sexually degrades women, you might email the sender with a "Hey mate, take me off your list for this stuff – thanks!”

Next time you hear a joke that sexually degrades women, you might say “C’mon guys, that’s a bit rough" or "Hey guys, can’t we raise the tone a little?” Chances are others in your group will feel similarly but are stuck on level 2 above.

Next time your business colleagues, sports team mates or male friends suggest you all head off to a strip joint or lap dancing club, you might say “No guys, count me out!” Chances are someone else in the group will choose not to go also.

Don’t nod and wink when a colleague, or the lads, head off to a sex tourist destination for some “R&R”, or for a stag weekend. Ask them how they’d feel if these women were their daughters, sisters or mothers.

Next time you are tempted to check out porn, get up and take a break. Make a drink. Go for a walk or run. Remind yourself that looking at porn is a CHOICE. Connect with someone who will support your decision to avoid porn. Engage with your kids, music, nature... whatever elevates your soul. If necessary, seek professional help.